/ Real Earnings Index / Zirtual (Defunct 2015)

Zirtual (Defunct 2015)

Defunct / At-Risk · Defunct
F

Critical (F) — Real Earnings Grade

Zirtual operated a virtual assistant marketplace from 2011 until abrupt shutdown August 2015 — founder Maren Kate Donovan emailed all 400+ employees informing them they were terminated effective immediately on a Sunday night. Cautionary example of marketplace platform sudden-closure risk. Subsequently acquired by Startups.co (now Fundable) in restructuring.

18
Composite / 100
/ Subscore Breakdown · 5 Dimensions

Where this grade comes from.

Take Rate Transparency
F
Worker Protection
F
Payment Reliability
F
Talent Vetting
F
Real Earnings
F
/ Public-Record Events

Key events & disclosures.

  • Founded 2011
  • Abrupt shutdown Aug 2015 (all 400+ workers terminated overnight)
  • Acquired by Startups.co in distress
  • Cautionary example of sudden-closure risk

/ Best for

Not relevant. Cautionary example.

/ Watch out for

Sudden shutdown produced widely-criticized abrupt-termination experience. Cautionary example for evaluating any platform's contingency posture.